Interview with Marketing Manager:
Emma Berggren
In a short interview, Emma shares what’s coming up at pureSignal, from upcoming launches to her personal favorites in our offering.
Quick interview with Emma Berggren
Marketing Manager at pureSignal
Emma Berggren has been part of the Erinova Group for the past 2.5 years, working as Marketing Manager and Education Manager. Erinova Group consists of five companies within the industrial sector, including pureSignal, which is the newest addition to the group.
In her role, Emma leads the group’s marketing strategy and supports collaboration between the companies, while driving education and training initiatives. She is passionate about creating measurable value, building strong teams, and ensuring that knowledge sharing and business goals go hand in hand.
What is the most exciting thing about working at pureSignal right now?
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The most exciting thing right now is that so much is happening! Many customers are in the starting blocks to install our sensors, and it feels exciting to be part of this innovative journey.
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Which news or products are you most looking forward to highlighting in the coming year?
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We have some exciting news coming up that I’m not sure I’m allowed to mention yet… but if I say EX certification, at least I’m dropping a little hint!
This past year, it has been incredibly fun to introduce pureALUBE to the market. A really impressive solution within wireless automatic lubrication.
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What do you enjoy most about working at pureSignal?
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The people! pureSignal is home to an incredibly inspiring group. Everyone, from those who work with development and production of the products, to those who take care of our customers in various ways are creative individuals who always see solutions and possibilities. Working in such a team is very rewarding and gives a lot of energy.
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Which product or solution from pureSignal do you find the most exciting?
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We have many very impressive solutions within pureSignal, so it’s difficult to choose just one. I would therefore like to highlight two important aspects of our systems. First, they can be used together, as a family - we call this the pureFAMILY. The second point is that our products work with data of the highest quality, completely unprocessed. This is unique and opens up many possibilities to identify anomalies through analysis that would otherwise go unnoticed.